Sep 21 2005

Focus On The Fundamentals

Published by at 7:39 am under General Music Business,Marketing,Other

There is an old business saying that will ring true throughout eternity:

Focus On The Fundamentals

It means just what it says – there are certain fundamental aspects to your business/career/band/life that simply cannot be forsaken.

Don’t forget how you got to where you are today. Is it your amazing musical ability? Is it your stellar customer service? Is it an undying entrepreneurial spirit? Whatever it may be, remember that it must never be neglected. Do not get comfortable in your current state just because you’ve achieved some success.

This is especially relevant if you do something where you have customers or clients. The relationship with them is crucial to your well-being; it is of ultimate importance to always remember that without them you do not exist – focus on their needs before anything else.

4 responses so far

4 Responses to “Focus On The Fundamentals”

  1. Andrea B.on 22 Sep 2005 at 11:01 am

    Hey, Jason! I’m just back from an extended hiatus from reading others’ blogs and look – you’ve been doing some great posting! It’s ALWAYS good reading your blog, and I always do glean something useful.

    As a singer, on some kind of weird re-discovery of singing and being a Mom and a writer, well… a human being, this post really hit home for me! I’ve really been living what you are talking about here. (www.musictoliveby.blogspot.com)

    It is super important to remember who one is at one’s core, what really, really, REALLY fires you up personally, what connects you to others, and it’s good also to shuck off the old limiting crap and shallow labels that we put on ourselves or on others.

    It’s hard work but worth it, honoring and nurturing those core gifts while building (forging? ouch!) a new direction or identity in career/relationship/life.

    Thanks as always for your blog and your posts. We’re out here listening and learning!

  2. joe cruzon 21 Oct 2005 at 11:18 am

    This is probably not the best place to ask this question, but…

    Do you have any advice for talent seeking a record deal and management?

    My friend (www.terry-barber.com) in the crossover pop/classical genre is truly outstanding — and has an incredible range, style/look, etc.

    Is it impossible to get a deal in the current market?

  3. Jason Feinbergon 27 Oct 2005 at 12:57 pm

    Joe – it is not impossible, but I’d suggest doing everything on your own before trying to get a label. Sell some CDs, go on the road, etc.. Show them you can do decent without their help, then they’ll be more inclined to bring your friend on board.

  4. Michael Kimon 13 Nov 2005 at 9:12 pm

    Hey Jason,

    Great information. I am struggling to market myself. Have you seen this website and do you think this seminar would help me?

    http://www.theothermusicindustry.com

    I have friends who sell their songs online and I’d like to learn how.

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