Sep 28 2005
Podcasts
For those of you who are promoting yourselves – be it musician, music biz soldier, promoter, whatever – do not overlook the potential of Podcasts.
If you are unfamiliar with the concept of Podcasts, go here.
Although some critics may say Podcasting is on its way out, I just cannot see it. Thanks to the iPod and how easy it is to record and publish your own streams, I think the promotional ability of Podcasting is just getting started.
Musicians – although the legality can be a bit hairy, look to get yourself promoted on existing Podcasts.
Labels, Marketers, Companies – start a webcast and get it listed in directories, such as the iTunes podcast list.
Gotta stay up on new technology, kiddies!
To podcast or not to podcast, that is the question. Whether ’tis nobler … hey, I guess if Jason says so, then it is!
Any time you can get your name out there and get your music heard as an independent musician, you should go for it. Podcast legality is a scary subject for many, but the fact is that podcasting can help artists gain new fans who may buy downloads or CDs, go to a show, purchase a t-shirt, etc. Podcasting is only beginning!