- There are 1.73 billion Internet users worldwide as of September 2009.
- There are 1.4 billion e-mail users worldwide, and on average we collectively send 247 billion e-mails per day. Unfortunately 200 billion of those are spam e-mails.
- As of December 2009, there are 234 million websites.
- Facebook (Facebook) gets 260 billion pageviews per month, which equals 6 million page views per minute and 37.4 trillion pageviews in a year.

Learn more by watching this video right here:

JESS3 / The State of The Internet from Jesse Thomas on Vimeo.

http://www.pbs.org/mediashift/2010/02/rent-vs-own-the-streaming-music-debate-continues036.html

I basically sum up the current state of the debate, the players, and what it will take for mass adoption. A quick and hopefully informative read to catch you up on where things are at in the streaming/subscription world.

http://www.pbs.org/mediashift/2010/02/rent-vs-own-the-streaming-music-debate-continues036.html

In Online Music Marketing with Topspin, you’ll develop the online (and offline) marketing expertise necessary to properly execute your campaign using Topspin’s platform. We’ll discuss best practices with social media, branding considerations, niche marketing, building and supporting your fan base, your online sales strategy and creating successful offers, effective communication strategies, optimizing your online presence, alternative revenue options, connecting with new media outlets, integrating physical marketing into your overall campaign, how to use data and analytics to guide your campaign, and many more cutting-edge marketing strategies.

OTMG’s founder Jason Feinberg is one of the instructors, and will be sharing strategies and lessons learned from over a year working with the Topspin platform. Jason (and the rest of the OTMG team) are certified Topspin campaign administrators. More information about OTMG’s Topspin campaign services can be found on the Topspin Services page.

Focuses on recent and upcoming topics such as acquisitions, direct-to-consumer, ISP tax, Spotify, analytics, and more. Would love to get input from all of you as to what you think are the key digital music moments of 2009 and what’s next.

http://www.pbs.org/mediashift/2009/12/the-year-in-digital-music-and-predictions-for-2010350.html

After using it for a day (I bought the six month subscription, bringing it down to just over $4 a month) I am really digging it. There are albums from all the majors and a great selection of indies; I’ve found most of what I was looking for so far.

The playlists offer a radio feature, which allows for solid music discovery. The feature most people are talking about seems to be the artist slider, which provides the ability to decide how much variety you get in your playlists. If you have it all the way to the left (Artist Only) it will automatically add songs from the artist’s catalog to your list. The further to the right you go (Similar Artists) the more variety it adds. This offers serious customization of the music discovery feature and to what extent your playlist is randomized. Or you can simply turn radio off and it functions as a straight-ahead playlist.

So as I am thumping R. Kelly’s new album (after listening to the Dead Kennedys “greatest hits” I couldn’t bring myself to buy) I am definitely feeling good about this service. But as a digital marketing professional, I’ve personally felt good about a number of streaming services that haven’t ever lived up to their expectations. Streaming has always been plagued by the inability to provide “everything everywhere” service like downloadable content (mostly) offers. But as an industry, we’re getting there.

The key to survival here is keeping the price low, adding a mobile service (coming in the next few months), and continuing to offer innovative user experiences.

More here: http://mog.com/

http://www.pbs.org/mediashift/2009/10/record-labels-are-losing-power-to-fans-artists282.html

Over the past month, I received a significant amount of feedback on my recent MediaShift article, What Will Record Labels Look Like in the Future?. People from all areas of the music industry reached out and shared their feelings on future business models, and strategies for moving forward.

Regardless of their background, practically every person I spoke with agreed on a core set of truths about the future of record labels (and the industry as a whole). The consensus is that…

Read more…

A choice excerpt:

This addresses the core problem. Labels’ traditional revenue streams are drying up and no business can flourish without sustainable income. A remapping of revenue sources is inevitable and has already been put into practice by many labels via so-called “360 deals.” Pulling from tour revenues seems to be a logical progression, especially since the new paradigm for many labels is that records exist to promote the tour, rather than the opposite which was true for decades.

To this point, Scott Perry adds, “The bank is broken, and until investing in an artist’s career is proven to be a profitable endeavor, it will be difficult for any artist to find a benefactor to fund the labor necessary to push an artist beyond their sphere of friends and into a larger network.”

Read more at http://www.pbs.org/mediashift/2009/08/what-will-record-labels-look-like-in-the-future230.html

Long tail distribution can be found in many things on the internet, it is especially useful in understanding the economics of abundance. However using it to understand fans can be incredibly useful.

The Pareto Principle states that you will earn “80% of your sales from 20% of your clients”. This fits into the long tail distribution of fans, as it allows you to identify the core audience you should focus on.

read more and see graphic at…

http://www.theindiedigest.com/article/what-you-need-know-about-long-tail-fans

“We were claiming super-unique user growth while we knew we were just getting users to bounce off our site. Our approach was not far from hiring Internet users in India to click on our home page.”

http://news.cnet.com/8301-1023_3-10303994-93.html?tag=mncol;txt

http://www.informationisbeautiful.net/2009/the-death-of-the-music-industry/